Landing Pages: How Many CTAs Should I Use?

Call to action

Any experienced marketer knows that an effective call-to-action (CTA) is a great way to boost conversions and inspire customers to take action. But at what point do too many shiny “click me!” buttons start to become white noise? Well, the answer is…it depends on the type of page and your business’ industry. If you’re wondering […]

Social Media is Struggling

Marketing News November 2022

We’ve got a special Social Media Edition of Sly Fox for you today. Recently, there have been A LOT of social media updates we simply couldn’t keep to ourselves, so continue reading for the latest news on all things digital. An encompassing term for websites and apps that enable content creation, networking, and connection, “social […]

LinkedIn B2B Tips and Tricks

Optimize LinkedIn for B2B Marketing

Why Your Business Should Use LinkedIn Even though it seems like people are only on Facebook, Instagram, or TikTok these days, LinkedIn is still excellent for promoting your brand on social media. While many assume that LinkedIn is only for job seekers, it can be a great tool for promoting your business. LinkedIn is a […]

How to Launch and Grow Your Podcast

Condenser Microphone

So You Started A Podcast. Now What? Starting a podcast can be a daunting task, especially at a time when it seems like everyone hosts a show of their own. Between coming up with a captivating topic, formatting episodes, getting audio recording tools, and editing software, it’s a lot of work that requires thought and […]

Which Social Platform Should YOUR Business Be On?

social media platform

Which social media platform is right for your business? Let’s start with the basics: how (and why) social media works.  Social media is an all-encompassing term for websites and apps that drive communication, community input and interaction, and content sharing. Social media began as a way for family and friends to stay in touch, but […]

What is Web 3.0?

Latptop on desk

Hey there, Sly Foxes! We’re back with more insider information from the Den. ????️‍♂️ Today we’re diving into tech—namely, how to best position your business for success in the new age of the internet. Scroll on for the deets! Lets talk Web 3.0 So…what is it, exactly? Don’t worry, you’re not alone if this is […]

The Evolution of Top Fox, 2015-2022

Top Fox has been through quite the evolution since our company’s inception in 2015. Since then, we’ve effectively grown our team, capabilities, and clients.  We’d like to walk through some of our biggest mile markers together—pun intended. It’s time for a hike. We’re in Boulder, after all! In 2015, Lindsay started Sutula Marketing. Why? Well, […]

Instagram Updates – Be the First to Know!

social media marketing

Many of our clients utilize Instagram in one way or another, so we keep our finger on the pulse on any changes or updates that Instagram implements. You heard it here first! Instagram recently rolled out some new features we think that you’ll be a fan of. These features level the playing field for small […]

Prevent Google from Dinging Your Website on Mobile

SEO News

Digital platforms are always evolving. Google recently implemented new accessibility requirements for mobile websites. If you don’t make the necessary updates to your website, it could negatively impact your SEO. Here is a quick overview:  Text must be big enough for everyone to read Buttons have to be large enough to be easily clickable There […]

The Four Best Practices to Optimize Your Website

Search Engine Optimization (SEO) is an important component for every website because it is, literally, the way customers find your business. Proper optimization makes your site visible to search engines, improves user experience, and increases site ranking, all of which drive relevant website traffic. If you have a beautiful website with poor SEO, your potential […]

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