Why You Should Run a Facebook Likes Campaign

We may not be in high school, but popularity still matters…on Facebook anyway. Regardless of what your 15-year-old daughter says – the majority of the world still uses Facebook every day – the people making purchasing decisions anyway. Opting out of a business page is equivalent to leaving your customers to the competition. These days, […]

Are You a Professional Marketer? Here’s Who to Follow on Social Media

The digital landscape is infinite and changing all the time. As soon as you think you’ve targeted your audience or outsmarted an algorithm, Facebook changes their content calculations and Google updates its core. Fortunately, for professional marketers, help from humans is available. Before taking the lead on promoting a product or service, consider following some […]

5 Ways to Increase Your Social Media Presence

Just as creating a product isn’t the same as selling your product, creating your social media accounts doesn’t mean you are growing an online presence. Building a buzz, and loyalty to your brand requires the same effort as painstakingly bringing your idea to life in a tangible product. So, if you’re longing for friends in […]

The Easiest Way to Grow Your Company’s LinkedIn Following

The easiest way to grow your company’s LinkedIn following is by enlisting those who are already most loyal…your employees. Your company’s success equals job security for those you employ, so asking for their help in spreading your vision will usually be met with enthusiasm. Most of your employees will have at least 300 connections, (10 […]