Nourish Colorado is reshaping Colorado’s food system by shifting the food supply chain into a true food value chain. They pursue systemic change by engaging in state and federal policy advocacy, managing innovative programs, and developing community partnerships and grassroots networks to employ multiple-win strategies that rebalance the food system and create healthy food environments.
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In pursuit of systemic change to rebalance the food system, Nourish Colorado continually ran into issues when applying for grants and raising money from corporations and the community. The non-profit teamed up with Top Fox to pivot their fundraising strategy and rebrand—which meant they needed a new name, logo, website, and talking points. Together, we successfully repositioned Nourish Colorado’s messaging to address policies around food insecurity. Now, the non-profits’ new branding cohesively ties into their messaging and drives a more impactful discussion.
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